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CONSUMER ELECTRONICS
Results
🗹 Sales Revenue Growth of 109% after Management
🗹 Increased Products Sold by 74%
🗹 Generated an increase of Sales from PPC by 46%
🗹 Substantially decreased Advertising Cost of Sale by -29%
🗹 Increased Product Unit Sale Price by 20% over time, from $11.01 to $13.23
Branching out from Ebay, Amazon was a totally new playing field that we wanted the best team to work with us in launching and growing. I found Inboostr, and they provided the expertise, actions, and full deck of resources needed to get us to the goals we needed to be within a fairly short period of time. I look forward to continued growth with the team.
Cesar W.
Gator Electronics – Owner & Operator
Objectives
Gator was selling 18 products in a highly-competitive niche. The listings of Gator on Amazon were scattered and disorganized. This issue resulted in minimal traffic, accounting for less than 10% of their revenue on eBay. Furthermore, Amazon Ad spend was reaching a very high ACOS that was not sustainable for the long run. Since Amazon is a much bigger marketplace with more opportunities for expansion, Inboostr had to take over the rebuilding and management of the entire account.
Actions
- Fixing duplicate listings on the account and re-branding all product listings through Creation of new listing images and A+ Pages, Video & shop pages to build positive brand reputation and improve conversions & visibility
- Changing the SEO content, image, A+. back-end search terms helped listings to rank top of the page day by day
- Restructuring and optimization of existing ad campaigns to clean up wasted spend and identify opportunities for improving targets
- Targeted campaigns made with reverse ASIN keyword research of our top-selling ASIN competitors
- Making dedicated campaigns with top-selling keywords, low ACOS keywords, keywords with ACOS that should be optimized
- Create coupon, activated sales price, deals, Off-Amazon promotional activities for low selling and excess inventory listings
More Cases
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HOME & GARDEN 9 Month
Amazon Account Management
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CONSUMER ELECTRONICS 9 Month
Amazon Account Management
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BEAUTY 6 Month
Amazon Account Management
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BABY PRODUCTS 8 Month
Amazon Account Management我们已经为客户带来了超过 211,801 条潜在客户。 了解我们如何帮助您的业务发展。
我强烈推荐 InBoostr 用于跨 B2B 和 D2C 范围的数字营销管理。 InBoostr 的团队非常专业，数据驱动，专注于提供非常积极的结果。
Marketing Director
NATIONAL PET PRODUCT PROVIDER
